Client:
Muskoka Heritage Foundation
Brand Identity & Collateral
The Muskoka Heritage Foundation logo was created to incorporate a combination of elements - wildlife, water, natural flora and fauna - imagery that has become the epitome of the Muskoka landscape. This reflects the organization‘s mandate to protect, conserve & nurture Muskoka’s natural & cultural environment for future generations.
The logo also represents the pure emotion that a brand identity ignites, the essential ingredient for connection and longevity. This lies at the very core of the Foundation’s conservation mandate.
Branding Objectives :
Compelling & distinct identity
Cohesive and consistent communication touch points
Increase public, institutional and corporate awareness
Grow membership and participation
Further education
Accelerate fundraising drives and support at large